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Privacy Policy

Last updated: April 17, 2026

At Dermalere, we respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information.

1. Information We Collect

Information you provide to us:

• Email address: When you join our waitlist or make a purchase
• Name and shipping address: When you purchase a microbiome sequencing kit
• Payment information: Processed securely through Stripe (we do not store payment details)

Information collected automatically:

• Analytics data: We use Google Analytics to understand how visitors use our website (pages viewed, time on site, device type, location)
• Cookies: Small files stored on your device to improve your experience and analyze site traffic

2. How We Use Your Information

We use your information to:

• Send you updates about product launches and company news (waitlist emails)
• Process and fulfill your orders
• Improve our website and user experience
• Comply with legal obligations

3. How We Share Your Information

We do not sell your personal information. We share your data only with:

• MailerLite: For managing our email waitlist and communications
• Stripe: For processing payments securely
• Google Analytics: For website analytics (anonymized data)

4. Cookies

We use cookies to:

• Remember your cookie consent preferences
• Analyze website traffic and usage (Google Analytics)

You can accept or reject cookies through our cookie banner. Rejecting cookies will not affect your ability to browse our website, but we will not collect analytics data from your visit.

5. Your Rights (GDPR)

If you are in the UK or EU, you have the right to:

• Access: Request a copy of the personal data we hold about you
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your personal data
• Object: Object to processing of your personal data
• Withdraw consent: Unsubscribe from emails at any time

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data. However, no method of transmission over the internet is 100% secure.

7. Data Retention

We retain your personal data only for as long as necessary:

• Waitlist emails: Until you unsubscribe or we close the waitlist
• Order data: As required by law (typically 7 years for tax purposes)
• Analytics data: Google Analytics retains data for 26 months

8. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal data from children.

9. Changes to This Policy

We may update this privacy policy from time to time. The "Last updated" date at the top will reflect when changes were made.

10. Contact Us

If you have any questions about this privacy policy or wish to exercise your rights, please contact us at:

Email: hello@dermalere.com

Company: Dermalere Skincare Ltd.

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